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In 1923, Frank C. Mars invented a treat that would change the course of America’s snack food history. Creating a chocolate-covered, caramel-smothered, nougat-filled bar designed to taste like malted milk, he introduced the MILKY WAY® Bar, and set in motion generations of snack food innovation.
Following this success with products such as the M&M’S® Brand in the ’40s, COMBOS® Snacks in the’70s, DOVE® in the ’90s, and the M-Azing™ Brand most recently, the portfolio originated by Mars has grown dramatically over the years to satisfy changing consumer tastes and food trends. Today, our company offers not only a large collection of America’s best-selling candies, but also granola bars, energy bars, salty snacks, frozen novelties, and more that are ideal for the lifestyles and eating preferences of your customers.
For information about the history of any of our individual snack brands, check out the sites listed under our Consumer Links. |
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